According to World Economic Forum, by collecting data, AI is making our choices easier and more convenient. Most of us welcome these advances, though in the near future, we might not be able to understand when AI is influencing our options. But here again, AI might be a solution.
Our lives now are controlled by data. It can help us remember and differerentiate what we want. AI is collecting data on us and recommending options that meet our demand based on our behaviours. For example, data on how we engage with our interests is collected and used to make suggestions. However, cnot only can companies know your behaviours but can also predict your interests, to the point where they may be able to influence the choices we make. This might result in us not knowing what we are looking for as AI is giving us options itself.
To tackle with this issue, we might need to use another kind of AI. This AI will not only know when we are being influenced, but also know the ways in which companies can leverage the micro-understanding of our behavior. This is a problem that needs further discussion, and MDI’s experts are working to create strategies and solutions.